Gulliver’s Theme Park Resorts has agreed a unique three-year partnership with The Scouts that includes badge sponsorship, jamboree events and bespoke activities.
The partnership will build upon the importance of friendship, leadership, adventure and community through practical skills, outdoor learning and indoor activities and a series of special experiences and adventures.
Gulliver’s will host Jamboree Weekends at Gulliver’s World in Warrington and its other three UK theme park resorts in June and September. The weekends will offer a chance for groups from across the country to come together and celebrate with theme park thrills and activities including orienteering and bushcraft skills.
As part of the agreement, Gulliver’s Theme Park Resorts is also sponsoring the Beaver Scout ‘My Outdoor Challenge’ Badge.
Designed for boys and girls aged six to eight, the badge will be earned by embarking on a sleepover or camp, completing mini challenges along the way. Gulliver’s and The Scouts are also working together to create a programme of tailored activities, as well as exclusive discount entries for badge groups.
The Scouts, founded in 1907, is a charity whose aims are to engage and support young people in developing skills for life, empowering them to make a positive contribution to society.
The partnership with Gulliver’s is seen as a natural fit, with the theme park operator boasting more than four decades of experience in providing days out and adventures for groups. Offering everything from tailored workshops to team-building activities at four UK locations, group leaders can build a bespoke adventure at any point in the year.
The announcement of the partnership comes as Gulliver’s celebrates 45 years in business. Opened in 1978, Gulliver’s Kingdom in Matlock Bath was the first Gulliver’s resort and began a life-long passion for the family-owned business to provide great value days out and short breaks to generations of children across the UK.
Following the opening of Gulliver’s Kingdom, Gulliver’s launched Gulliver’s World in Warrington in 1989, Gulliver’s Land in Milton Keynes in 1999 and its fourth resort, Gulliver’s Valley in Rotherham, in 2020.
Gulliver’s Theme Park Resorts is headed up by managing director Julie Dalton, daughter of founders Ray and the-late Hilary Phillips, with their son Nick Phillips also a director.
Julie said: “We are thrilled to announce this special partnership between Gulliver’s Theme Park Resorts and The Scouts Association to encourage and enhance our shared values of adventure, friendship, being outdoors and learning life skills.
“We want to reach as many uniform and badge groups as possible across Warrington and the North West to share exciting adventures together at Gulliver’s World.”
Kathy O’Brien from Scouts said: “We’re very excited to begin our partnership with Gulliver’s. At Scouts, we’re always looking for new and inspiring partners that can help our leaders deliver skills for life; providing exciting opportunities for connection, adventure and challenge.”